Mobile Phones UK

Mobile Phones UK

Friday, May 9, 2008

Contract customers looking to switch?

It has been revealed that 20 per cent of contract customers are looking to switch mobile phone providers, according to research by JD Power & Associates.

Mobile phone customers were asked to rate the company they use on a number of issues, such as image, cost and quality, reports the Press Association.

Virgin Mobile and Tesco came out on top of the poll, with the highest overall consumer satisfaction score - although the poll revealed different issues were becoming increasingly relevant to customers.

Caspar Tearle, director of service industries research at JD Power & Associates, explained: "Being 'green' is an increasingly important requirement ... it will be interesting to track how customer expectations for greater environmental friendliness will shape the industry."

Mobile phone operator Virgin Mobile launched its Liberty Sim service earlier in the year, which offers lower contract rates for a Sim-only deal, for those who do not wish to upgrade their handsets.

source : http://www.mobile-phones.co.uk/

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