
Prior to the film's May 2, 2008 release date, LG will unveil advertising, as well as retail, online and consumer electronics industry initiatives to showcase the company's devices.
"In today's fast-paced world, cell phones often perform heroic feats when it comes to connecting consumers with friends and family, solving business problems and staying current with up-to-the-minute news and entertainment," said Rabbani. "'Iron Man' lead character, Tony Stark, embodies what LG is all about by pushing technology boundaries and insisting on having the most innovative and advanced gadgets, including his mobile phone."
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